Integrated Audience

64K

Website Audience

33K

Newsletter Audience

34K

Magazine Audience

33K

Brand Overview

Wireless Design & Development reaches wireless design engineering professionals across the wireless broadband, telecom, cellular & satellite communications, military/aerospace, consumer electronics, automotive electronics, medical equipment, industrial, and test equipment industries. With Wireless Design & Development you can be sure your message is reaching the right individuals. Your advertising impacts and audience of decision-makers identified by name and business/industry.

Market Overview

Wireless Design & Development’s mix of integrated media brings together an audience of design engineering professionals in the RF, microwave, and wireless marketplace. These are the key individuals who are purchasing and specifying your components into their final designs.

Wireless Design & Development covers every application from consumer to industrial needs including:

  • Industrial
  • Military/Defense
  • Aerospace
  • Wireless
  • Communications
  • Radar/Satellite
  • Medical
  • Consumer

Content Focus

Wireless Design & Development editors engage these wireless design professionals daily via multiple digital channels including social commentary on industry news and hot topics; online blogging; blog posts from editors, contributors, and readers; and video broadcasting through the WDD Hot Spot, the WDD Hot Seat, and our video Brainstorm.

Daily content delivery of new products and wireless features originates with the WDD Daily newsletter, online news features and analysis; idea exchanges and best practices in design through features like Brainstorm, What Makes It Tick and Talk, and featured webcasts.

Integrated Audience

Wireless Design & Development connects you with a market-leading audience of wireless design engineering professionals. Our unduplicated integrated audience greatly expands your ability to establish a credible presence and influence a larger community of prospects who seek out the information and technology solutions they need through a variety of media.

Content Calendar

Wireless Design & Development engages wireless design engineering professionals daily, weekly, and monthly with relevant industry news and technology solutions, delivering it in the formats that meet their business and professional needs.

Website

The Online Connection to Wireless Design Professionals

Wireless Design & Development’s website is a content-rich destination for news, intelligence, new products and technology, and a wealth of additional tools for electronic design and development engineering professionals. Updated throughout the day with current information by our editorial staff, www.wirelessdesignmag.com maintains a continuous connection with the audience you need to reach.

Newsletters

Daily Contact With Your Best Prospects

Don’t miss the opportunity to put your message in front of more than 26,000 wireless design professionals with Wireless Design & Developement’s daily newsletter. The Daily presents must-read news, features, analysis, and emerging technologies from across the market, providing value for our readers’ time by giving them essential information that’s relevant to their jobs and industry.

New Responsive Design

Currently, 47% of email is opened on mobile devices.* Wireless Design & Developement’s new responsive design format allows for easy viewing on any device, automatically adapting to the size of the screen on which it’s being displayed, presenting your message in an engaging, readable manner.

*Source: Litmus - “Email Analytics” (August 2013).

Magazine

Reach Qualified Professionals Who Are Potential Buyers of Your Technology

Wireless Design & Development reaches 33,000* qualified professionals in the high-growth wireless, RF, microwave market segments. With Wireless Design & Development you can be sure your message is reaching the right individuals. Your advertising impacts an audience of decision-makers identified by name and business/industry.

*Publisher's data, October 2013.

Custom Marketing Solutions

Webcasts – Efficient and effective, webcasts are an exceptional way to generate high quality leads while positioning your company as a thought leader and market expert. Wireless Design & Development will work with you to develop custom webcast content based on your suggestions and expertise. A complete marketing program is implemented to attract a qualified audience of attendees.

E-Marketing Blasts – Add significant stopping power and impact to your sales and marketing campaign with your custom-designed, audience-directed message. A personalized e-blast will educate and inform a top-level audience of Wireless Design & Development subscribers as you build excitement with your opportunity-specific message.

Video – Video marketing is an effective online marketing tool, working alongside traditional web-based strategies to inform, educate, and inspire. Complete turnkey services are available to help you produce a custom video to drive brand awareness and effectively position yourself as an expert as you produce educational, informational, and thought-leadership content.

Remarketing – Elevate brand awareness and increase your online lead gen efforts with Remarketing by reconnecting with buyers who hold the greatest potential for purchasing your products. Remarketing adds significant value to a host of initiatives, including product launches, rebranding and repositioning, influencing market perception, correcting a market misconception, special offers, and more.

Website and Remarketing Segmentation – Deliver targeted marketing messages at scale to extremely focused audience segments on our websites and through our remarketing network. Segmentation is available by topic, allowing you to target an audience interested in a specific type of editorial content, and by geographical location to help you direct your message to areas where you’retrying to find the right customers and restrict it in other less important locales.

White Papers – The White Paper Showcase is an effective way to deliver high-level content and key technical information to an audience eager to learn more from authorities on issues, technology, and trends impacting their industry.

Research – Use custom research to uncover market perceptions about your company or products, benchmark new product introductions, or measure your standing next to your competitors.

Reprints – Reprints of print and online Wireless Design & Development features are an excellent companion piece to your own product marketing kits, spec sheets, and white papers.

List Rentals – Specialized postal, telemarketing, and email lists are available to target prospects that buy and influence the purchase of your product or service. Direct mail marketing experts are available to work with you to identify, quantify, and target prospects to propel your lead-gen initiatives.

Other Custom Marketing SolutionsWireless Design & Development offers multiple custom marketing solutions designed to complement your total marketing communications program. Our offerings include a wide range of services and opportunities that can help position your company as a thought leader, educate a targeted audience of industry decision-makers, and generate sales leads.

Rates

Contact your Wireless Design & Development representative for rates and information on custom and integrated marketing programs.

Website

PositionRate
Leaderboard (728x90) $70 CPM
Expandable Leaderboard (728x90, expands to 728x180) $80 CPM
Wallpaper Ad $125 CPM
Peel Back (100x100, opens to 500x500) $85 CPM
Pencil Pushdown (970x30, opens to 970x418) $100 CPM
Sponsored Product (up to 50 words of text, plus 75x75 image) $70 CPM
Boombox (300x250) $70 CPM
Expandable Boombox (300x250, expands to 500x250) $80 CPM
Rich Media Boombox (300x250) $70 CPM
Tower (160x600) $70 CPM
Expandable Tower (160x600, expands to 300x600) $80 CPM
Run-of-Site Jumbo Tower (300x600) $80 CPM
Billboard Ad 620x300 (appears on all secondary pages) $80 CPM

Newsletters

PositionRate
Premium Leaderboard
(600x100, converts to 300x50 for mobile display)
$1,750/week
TOC Premium Boombox
(300 x 250 ad, 50-character/7-word headline, 200 characters or 32 words of text, and link)
$1,650/week
In-Line Text & Graphic Ad
(50-character/7-word headline, 250 characters or 32 words of text, 180 x 150 image, and link)
$1,550/week

E-Marketing

List SelectionRate
Full List $275/CPM

Our Clients

Wireless Design & Development works with leading companies to build integrated media programs that help them achieve their high-level sales and marketing objectives. Our partners include:

Contacts

"Wireless Design & Development reaches qualified professionals that are primary decision-makers in their market segments, be it communication systems and equipment, industrial manufacturing, telecommunication systems and equipment, or automotive electronics."

- Glen Sundin, Publisher

Editorial

Editorial Director

Beth Campbell

973-920-7082

Editor

Meaghan Ziemba

973-920-7762

Sales & Production

President

George Fox

973-920-7035

Publisher

Glen Sundin

Mid-Atlantic

973-920-7038

Regional Sales Manager

Pat Venezia

New England, Eastern Canada

973-920-7467

Regional Sales Manager

Tami Morrell

Southeast / Midwest / Manitoba

973-920-7757

Regional Sales Manager

Twyla Sulesky

West Coast, Western Canada

973-920-7152

Sales Representative

Mike Francesconi

Texas

973-920-7742

Art Director

Beverly Blake

973-920-7116

Print Production Manager

Connie Cole-Ford

973-920-7146

Audience Development Manager

Gail Kirberger

973-920-7482

Web Production Supervisor

Joe Barrett

973-920-7076

Contracts Manager

Amy Onufrick

973-920-7199

Administrative Assistant

Pattie Almendinger

973-920-7129