Brand Overview

Food Manufacturing offers a from-the-field perspective, keeping U.S. food processing plant managers, engineering personnel, facility maintenance professionals and other decision makers fully apprised of new product information, technology and processes.

Market Overview

The estimated 30,940 establishments that make up the $564 billion annual wholesale food and beverage processing industry demand the utmost attention to safety and quality. While niche industries such as craft beer, organic vegetables, or gluten-free offerings have risen in popularity, Food Manufacturing research has found that 82% of all production occurs at 23% of all locations. Furthermore, 19% of all establishments have 50 or more employees and control 89.4% of the market ($504 billion).

This leads to a production environment focused on larger quantities in order to offset smaller margins at most larger processing facilities. On the plant floor, solutions to lowering equipment down-time, improving line change-over rates, and avoiding disastrous quality control situations like recalls are all essential to long-term success and enterprise viability.

Content Focus

Regulatory compliance, constantly changing consumer tastes, processing efficiency, quality and safety are just a handful of the critical issues that drive the need for food and beverage manufacturers to stay informed. Food Manufacturing is the information and technology authority for the making and finishing of food and beverage products, offering a from-the-field perspective in keeping these plant managers, operations, engineering, safety, and maintenance professionals, and other key decision-makers fully apprised of new products, technology, and processes in all market sectors, including:

  • Dairy
  • Beverage
  • Bakery Goods/Snack Foods
  • Fruits/Vegetables
  • Meat, Seafood & Poultry
  • Ingredients
  • Refrigerated & Frozen
  • Cereals/Grains
  • Pet Food and others

In addition, coverage includes key production topics like safety, recalls, plant operations, sustainability, and packaging via articles, webcasts, product updates, and videos.

Today’s savvy marketers use an integrated approach to engage industry decision-makers on a daily, weekly, and monthly basis. Food Manufacturing is an industry leader in communicating with your best prospects through its daily e-newsletter and hourly updates to a robust website, www.foodmanufacturing.com, all of which complements a rich print tradition.

Integrated Audience

Food Manufacturing connects you with a market-leading audience food and beverage manufacturing industry engineers and plant managers. Our unduplicated integrated audience greatly expands your ability to establish a credible presence and influence a larger community of prospects who seek out the information and technology solutions they need through a variety of media.

Content Calendar

Food Manufacturing engages engineers and plant managers in the food and beverage manufacturing market daily, weekly, and monthly with relevant industry news and technology solutions, delivering it in the formats that meet their business and professional needs.

Editorial Guidelines

The following FoodManufacturing.com Contributor Guidelines should be considered when submitting articles for review.

  • Submissions should be no more than 1,000 words.
  • Submissions should be sent as a Word Document.
  • Each submission should include the author name, title and affiliation.
  • Please include a headshot of the author.
  • Exclusive pieces will be given priority, so please let us know if your article has previously been published elsewhere.
  • Submissions should be written with an industry-wide perspective and not be promotional for any one product or company. Any promotional language will be edited.
  • We reserve the right to edit the piece as we see fit, but we’re also happy to pass on a final draft to the author before it appears on the site.
  • Because we publish new content every day, there’s no hard deadline for submission. However, we do reserve the right to publish the piece in accordance with our production cycle.

Website

The Online Connection to Food and Beverage Manufacturers

Food Manufacturing’s website is a content-rich destination for news, intelligence, new products and technology, and a wealth of additional tools for food and beverage manufacturing professionals. Updated throughout the day with current information by our editorial staff, www.foodmanufacturing.com maintains a continuous connection with the audience you need to reach.

 

Newsletters

Daily Contact With Your Best Prospects

The Today in Food Manufacturing daily newsletter delivers must-read news, features, analysis, and information on emerging products, components, equipment, and systems. When you include your marketing message with the daily delivery of relevant editorial content, you’ll be in a position to influence qualified food and beverage manufacturing professionals whenever their need for technology

New Responsive Design

Currently, 47% of email is opened on mobile devices.* Food Manufacturing’s new responsive design format allows for easy viewing on any device, automatically adapting to the size of the screen on which it’s being displayed, presenting your message in an engaging, readable manner.

*Source: Litmus - “Email Analytics” (August 2014).

Magazine

Product News and Information for Food & Beverage Manufacturing Professionals

Food Manufacturing is the information and technology authority for the making and finishing of food and beverage products. Our editorial staff is dedicated to understanding the key issues of the marketplace. Every issue showcases an in-plant perspective which enables our 28,810* subscribers to employ best practices in order to operate safely, efficiently, and profitably. In additional, editorial coverage highlights new technology, expert advice, and comprehensive industry insight directly from the plant floor.

*Publisher's data, effective January 2016.

Digital Editions

Utilize these interactive publications to target pros- pects with a topic/application-specific message. Each edition delivers expert commentaries, case studies, and topical coverage of a key area of technology. Multi- and single-sponsored opportunities are available.

Custom Marketing Solutions

Webcasts - Efficient and effective, webcasts are an exceptional way to generate high quality leads while positioning your company as a thought leader and market expert. Food Manufacturing will work with you to develop custom webcast content based on your suggestions and expertise. A complete marketing program is implemented to attract a qualified audience of attendees.

E-Marketing Blasts - Add significant stopping power and impact to your sales and marketing campaign with your custom-designed, audience-directed message. A personalized e-blast will educate and inform a top-level audience of Food Manufacturing subscribers as you build excitement with your opportunity-specific message.

Video - Video marketing is an effective online marketing tool, working alongside traditional web-based strategies to inform, educate, and inspire. Complete turnkey services are available to help you produce a custom video to drive brand awareness and effectively position yourself as an expert as you produce educational, informational, and thought-leadership content.

Remarketing - Elevate brand awareness and increase your online lead gen efforts with Remarketing by reconnecting with buyers who hold the greatest potential for purchasing your products. Remarketing adds significant value to a host of initiatives, including product launches, rebranding and repositioning, influencing market perception, correcting a market misconception, special offers, and more.

Website and Remarketing Segmentation – Deliver targeted marketing messages at scale to extremely focused audience segments on our websites and through our remarketing network. Segmentation is available by topic, allowing you to target an audience interested in a specific type of editorial content, and by geographical location to help you direct your message to areas where you’retrying to find the right customers and restrict it in other less important locales.

White Papers - The White Paper Showcase is an effective way to deliver high-level content and key technical information to an audience eager to learn more from authorities on issues, technology, and trends impacting their industry.

Research - Use custom research to uncover market perceptions about your company or products, benchmark new product introductions, or measure your standing next to your competitors.

Reprints - Reprints of print and online Food Manufacturing features are an excellent companion piece to your own product marketing kits, spec sheets, and white papers.

List Rentals - Specialized postal, telemarketing, and email lists are available to target prospects that buy and influence the purchase of your product or service. Direct mail marketing experts are available to work with you to identify, quantify, and target prospects to propel your lead-gen initiatives.

Our Clients

Food Manufacturing works with leading companies to build integrated media programs that help them achieve their high-level sales and marketing objectives. Our partners include:

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Contacts

"Food Manufacturing offers a from-the-field perspective, keeping U.S. food processing plant managers, engineering personnel, facility maintenance professionals and other decision makers fully apprised of new product information, technology and processes."

- Jesse Osborne, Editor

Editorial

Editorial Director

Andrew Berg

973-920-7761

Editor

Jesse Osborne

973-920-7020

Sales & Production

General Manager

Todd Baker

973-920-7118

Regional Director of Sales

Kim Sealy

CT, MA, ME, NH, Western NY, RI, VT

973-920-7163

Regional Director of Sales

Bryan Stoecker

DE, NJ, Eastern NY, PA, WV

973-920-7074

Regional Vice President of Sales

Margie Rogers

AL, FL, GA, LA, MD, MS NC, SC, TN, VA

973-920-7075

Regional Vice President of Sales

Danielle Oleston

MI, MN, WI

973-920-7776

Regional Director of Sales

David Oleston

AR, IN, KS, KY, MO, MS, NE, OK, TX

973-920-7706

Regional Director of Sales

Vahe Akay

AK, AZ, CA, CO, HI, ID, MT, ND, NM, NV, OR, SD, UT, WA, WY

973-920-7684

Regional Director of Sales

Theresa Kossack

IA, IL, OH

973-920-7686

Print Production Manager

Joshua Smith

973-920-7151

Web Production Supervisor

Marcel Schooler

973-920-7025

Contracts Manager

Amy Onufrick

973-920-7199

Audience Development Manager

Barbara Benack

973-920-7477

Digital Marketing Manager

Beverly Brister

973-920-7098